What Can’t You Get On Your Phone?

As I sat on my couch watching a movie that was still in theatres that I ordered on my tablet, while simultaneously waiting for a Postmates order and setting up a date for later on Tinder, I started to wonder

“What can’t you get on your phone?”

And I’m not alone.

Here’s some scary statistics for you about how how often we use our phones

  • The Average person looks at their phone OVER 100 times a day
  • 71% of people sleep next to their mobile phone
  • 20% of people have reported falling asleep with their phone in their hand
  • 20% of people have admitted to checking their phone during sex

As Dan Le Batard says “Our phones are the great unspoken about addiction of our time.”

And why not?

You can get almost ANYTHING with just a few keystrokes. Or if you, like me are an android user, a simple scan of your eyes is enough to buy new shoes. I know. I did it. Made it WAY too easy.

What can you get on your phone?
  • Sex. Apps like tinder and bumble as well as every other dating site out there (and private apps I’m not cool enough to get invited to) make it possible to literally go from meeting a man or woman to inviting them over in a few simple messages.  
  • Legal Drugs. Obviously you can’t order drugs that are illegal (or at least I’m too square to know how) but in Las Vegas where I live you can order recreational marijuana delivered to your house with a local ID. You can also use Postmates to pick up your prescriptions if you set it up with your pharmacy beforehand. 
  • Alcohol. Postmates and other services will bring you booze when you are too drunk to drive to the store. 
  • Food. Pretty obvious but you can literally order any type of food pretty much 24/7. 
  • Car service. Uber, Lyft and other ridesharing services let you order your own car or carpool with others. 
  • Groceries. Whether you order from Amazon fresh or some other service you can arrange weekly or daily grocery deliveries ensuring you never need step foot in a supermarket ever again,
  • TV. Stream any TV show you want to watch at any time. In any place. I was watching “It’s Always Sunny in Philadelphia” at the DMV.
  • Movies. Not only can you get movies to stream to your phone (including some like the Rock’s terrible Jumanji remake even stream while in theatres). You can also get movie tickets if you decide you want to leave the comfort of your couch.
  • Music. Someone possibly Bomani Jones recently mentioned how crazy it is that you can literally listen to any song you want to at any time on your phone for $9.99 a month with no commercials. 
  • Validation. Feeling down about yourself? Post something to social media and instantly get the validation of your friends and family.
  • Deals. Sick of overpaying? You can download a groupon coupon while in line and get a discount you didn’t even know existed. 
  • Dog sitting. Need to run out but don’t want to leave Fido alone? Companies like WAG will match you and your furry pal with a pet sitter.
  • Sports and Event tickets. Apps like Stubhub allow you to purchase tickets while you’re out and about or even on the way to the venue.
  • Investments. You can even invest on your phone with apps like Acorn which will automatically invest savings it automatically withholds from your bank account.

As you can see, you can pretty much do anything or buy anything on your phone.

But there are still a few things you can’t get like:

You cannot at the time of this writing order a Unicorn
What You can’t get on your phone:


  1. Boats. As far as I can tell there is no app with which you can instantly rent a boat. Sure you could probably find and call a boat rental place but there is no app for that.
  2. Helicopters. Ditto with helicopters. Rich person transportation is a real hole in the app economy.
  3. Friends. You can’t make friends online with an app. While there are apps like Bumble BFF none of them work and you’ll end up getting hit on by someone of the same sex when you try them. Or at least that’s what happens to me. Every. Time. Also Tinder is not a friend app. Stop putting “friends only” in your tinder app. They don’t have an app for friends. Deal with it. 
  4. Quality Meetings and Events. There are apps like Meetup and Eventbrite but they are NOT going to send you to events you actually want to go to. In my experience if you go to 10 events from these kind of apps 1 MIGHT be worthwhile. Might. 
  5. Passive Income. As of yet there are no good apps for making passive income and no I don’t trust REIT apps like Fundrise. 
  6. Legitimate business opportunities or jobs. This might need it’s own post but the jobs and opportunities that are offered on apps are generally in the gig economy which is a nice way of saying low paid and no benefits. 
  7. Nightlife guides or recommendations. This isn’t just an app thing. For my entire club going life I have NEVER once found a website that has accurate nightlife recommendations. Not one. You will be either in an empty club or a club full or the worst crowd you have ever seen trusting nightlife reviews online. Someone (not me) should start a business where you can see a live video feed inside of all the bars and clubs in a town. Million dollar app idea. 
  8. Trustworthy Reviews or Testimonials. You can find review and testimonials on almost every website making it increasingly difficult to know who to believe. 
  9. Cross Device Rivals. I used to have a mac. Long story short I switched everything to Google and went Chrome. You know what I can no longer do? Watch the tv shows I paid for and music I bought on Itunes. I also cannot watch Directv on demand. That’s fun. 
  10. Reasonable food delivery. I’m just saying it is mathematically impossible to spend less than $20 on food delivery. Even if you don’t tip. 
  11. Favors. Another part of the Gig economy. One of the reasons that you have to pay for Uber or Postmates is that you don’t have friends who would do favors for you. There’s no way to get people to do you a favor online without paying them.
  12. Illegal things. I covered this a little earlier but I can order weed but not cocaine? Seems racist.
  13. Same day furniture. I could have picked a bunch of same day services like handyman repairs or auto service but you cannot order and receive furniture on the same day with any app. Yes I know about offer up but that doesn’t count because it’s used and that’s basically craigslist.
What could be next?

As you have now seen you can get almost anything but not quite everything from convenience of your phone.

But here’s a few ideas for what might be next:

  • 10% improvements. Many of these services have major flaws from pricing to delivery times. I expect that the first thing we’re going to see is small 10% improvements of these services as they are currently offered. 
  • Same day delivery for bigger items like furniture, entertainment equipment etc. Someone could make a killing renting out big screen tvs for Super Bowl parties.
  • Repairs. Repairs are a majorly underserved niche when it comes to apps. Imagine having someone come fix your flat tire while you are work, or having the genius bar come pick up your laptop and provide you with a replacement.
  • Doctor’s appointments. You’re already seeing some of this with companies like Plushcare but the services and types of Doctors are limited. One easy area where this could be a major revenue creator would be for cosmetic surgery consultations when patients are too embarrassed to come in to the office.
  • Specialized items: Keto or 30 day whole diet food delivery, niche products and more drilling down into specific items that small groups will pay big money for.
  • Luxury items and services. I mean this might not even be lacking it’s totally possible that Elon Musk has a private app for wealthy people that books him spaceships and whatnot but I expect to see more luxury item delivery apps at some point soon.

Ok that was a big brain dump

But I am genuinely curious what do you think will be the next “BIG” thing when it comes to getting stuff on your phone?

Is Email Marketing Still King in 2018? These 5 Statistics say YES!

One of the most pressing questions as a content marketer is how you should be distributing your content.

If you don’t distribute your content right, you get the horns!

Should you be writing blogs, making videos, sending out a weekly newsletter, posting on social media multiple times a day etc…

The short answer is yes.

To all of it.

But one thing to keep in mind is that when it comes to return on marketing investment in real dollars, email marketing is still the king.

And as they said on the Wire, “The King Stay The King.”

Here’s 5 Stats that back up email marketing’s dominance:

  1. Welcome emails generate over 320% more revenue on a per purchase basis than any other email!
  2. 80% of retail companies surveyed said email drives retention and acquisition of customers. Social media comes in second at just 44% or about half.
  3. Email has the best ROI for marketing your marketing dollars. In the US it is $44 per $1 invested.
  4. 73% of millennials prefer email over other channels. Which means that more and more business is going to be done over email.

Email subscribers are almost 4 X more likely to share your content. People who join your email list are more likely to be fans of your work or company and are thus more likely to share. As Dan Kennedy once said if you can assemble a group of 1,000 rabid fans, they will support you and your business for life.

As you can see email should be a focal part of your content marketing strategy, no matter what business you are in.

12 Content Creating Hacks! A cheat sheet for creating killer content that converts

What Goes Through Your Head When You See The Words Content Marketing?

If you’re like most small business owners I work, with it’s a flash of recognition and a little pang of guilt as you recall reading about “Why Content Marketing Is Important” and remember that you haven’t actually created all that much content.

Sound familiar?

The problem is that you don’t understand how to create content that will actually get a response.

After all there’s only so many times you can write a blog post that only gets read twice before you start thinking it’s not worth your time.

That’s where this article comes in, because in it I’m going to show you 13 tools for creating AWESOME, engaging content that will leave your audience begging for more in record time.

Ready to get started?

12 Content Creating Hacks For Creating Killer Content That Converts!

1. Content Samurai. You probably already know that you need to be producing video content, but did you know that Youtube is currently the 2nd biggest search engine online? Video also leads to better Search Engine Optimization, higher user engagement, and most importantly increased conversions! But in the past video was expensive or time-consuming to create and required expensive equipment and editing skills. Not anymore! Now you can use Content Samurai to create incredible videos in minutes with 0 editing or video experience required. I personally use Content Samurai and it’s super simple and has a series of instructional videos which will help you start creating awesome high quality videos for your business in just a few minutes.

2.  Periscope. Live streaming is one of the best ways to engage with your audience. I already explained the benefits of video in your marketing but live broadcasting adds an element of authenticity and allows you to show behind the scenes videos, do Q and As, and, make important announcements! Furthermore since Periscope is owned by Twitter, it seamlessly integrates with your account to broadcast to all your existing followers. I expect live streaming to be a HUGE revenue booster in 2017 and recommend you get on the bandwagon now!

3. Timeline JS. Timeline JS is an amazing FREE tool that allows you to build visually rich interactive timelines such as this one on the Microsoft and the collapse of the mobile business.

Timeline pulls in media from other sources such as Twitter, Flickr, Youtube, and more. If I were to put my Jonstradamus hat on for a second

I would predict that in 2017 you start seeing timelines more and more frequently and they will become one of the new ways that content is curated in 2017.

4. Tap Influence- Tap Influence is a SaaS platform that automates your influencer marketing campaigns so that you never have to waste 2 weeks waiting for a “Youtube star” to return your emails.

Influencer marketing is a great way to build your brand and can lead to exponential results when it comes to getting followers. The problem is that influencers often vastly overestimate their worth, often do not keep detailed analytic information and are notoriously difficult to get ahold of. Enter Tap Influence which does all of that for you. Their opt in marketplace gives you instant access to thousands of high quality influencers with acceptance rates of over 80%. Tap Influence is by far the best way to do influencer marketing and the only way I recommend to my clients.

5. Discus. You’ve probably heard that you need to build a community around your website and blogs with user comments. Disqus is a fantastic FREE add on tool that handles both comments as well as native advertising. Did I mention it’s free? Disqus installs quickly and easily while matching the colors and design of your site. Over 70 languages are supported and it works on every device including Google AMP. Disqus is so powerful that it basically lead to the end of the formerly popular gossip site The Dirty when all of the commentators decided to make their own Disqus powered site and take their accounts over to ZW Nation which with no advertising or marketing at all was able to do OVER 1 million views is a little less than a year. Almost all of them from Disqus members.

What Could You Do With  One Million views?

6. LIMK is a FREE content recommendation widget which will increase how long visitors stay on your website by recommending additional content. You know how after you watch a video on Youtube they automatically start playing another video they think you might like? LIMK does this for blog posts and other content on your website, and as we all know the more content a website visitor reads or watches the more likely they are to become a customer.

7. Pixelmator or Gimp – Articles with images recieve 94% more views than articles without according to marketing expert Jeff Bullas. However oftentimes when you are finding images for your articles they need to be enhanced, touched up or more. This leads to a lot of content creators spending hundreds of dollars on Photoshop which is notoriously difficult to learn. Instead of Photshop consider Pixelmator for Mac users or Gimp if you use a PC. Both of which can do 75% of the things you’ll actually need to do on Photoshop for a fraction of the cost. Trust me I wish I had known about these programs before I spent hundreds of dollars on Photoshop licenses and dozens of hours trying to learn the program. Learn from my mistake and save time and money with pixelmator or gimp.

No not this gimp…

8. Atomic Reach. Welcome to the future!

Atomic Reach is an artificial intelligence program that works with real time insights to maximize content performance. Atomic gives you an “Atomic Score” which tells you the minimum score you need to achieve in your writing in order to see an increase in engagement and readership. On average Atomic increases pageviews by 108%, unique views by 96% and time spent on your site by 65%. In addition Atomic reach, segments your audience from general to genius level readers to let you know who you should be writing for. If you want to get ahead of your competition in 2017, I highly recommend using Atomic Reach and taking advantage of the first AI program designed to help you create better content.

9. Stay Focused. We all want to manage our time better, especially when it comes to creating content and Stay Focused is an app that will help you with that! Stay Focused is based on the Pomodoro Technique a simple but extremely effective technique where you work in 25 minute spurts followed by a break.

Stay Focused also limits your ability to browse time wasting sites such as Facebook and Twitter. If you’re serious about putting in the time to create great content Stay Focused is a must have.

10. Trendspottr predicts emerging trends, viral content and key influencers for any topic all in real time. Trendspottr saves me HOURS of research each and every month by sending me emails about everything and anything that might be trending related to content marketing by location and language.

11. Headline Analyzer. 80% more people will read your Headline than will read the actual article which means that by default the headline or Title is the MOST important piece of any type of content you are producing. Luckily for you Co-schedule has created this FREE Headline Analyzer tool.

This awesome tool will allow you to type in the headline of any piece of content you’re considering creating and it will grade it on a 1-100 scale on its overall quality as well as it’s ability to bring in social shares, increased traffic and SEO value. Don’t create any content without running your title through the headline analyzer first!

12.  Did you know that the average quiz gets shared 1900 times? Quizzes are a great EASY, and FAST way to get your content and brand out there and with Qzzr you can turn any of your high performing content into a quiz faster than you can finish this sentence. Qzzr is free and offers a wide array of quiz options from graded quizzes which are better for sharing (people like to share things they score well on) to outcome quizzes which are more likely to go viral.

Content is king!

And in 2017 content will continue to drive the conversation online.

If you are serious about growing your business online you need to create content and create a lot of it!

In this article we looked at 13 different tools you can use to create engaging, captivating content FAST from turning blog posts into videos with Content Samurai to using Qzzr to make viral sharable quizzes you can no longer use “I don’t have enough time” as an excuse to not create content.

You now have the knowledge inside of you to create content that your audience will love and share, I believe in you, but you have to believe in yourself and you have to know where to get started!

I know this list can seem overwhelming, so let me give you the same advice I’d give someone who was trying to eat an elephant, start with a small bite. As a homework assignment try out one of these tools this week (you can even start with one of the free ones so it won’t cost you anything) just start by creating one piece of content and before you know it you’ll be on your way to a whole new level of recognition and a ton of new customers.

I’d love to hear from you in the comments what is your favorite content creation tool?



P.S If you’d like to get a FAST start on the New Year and start to see BIG results, Fill out This Form for a FREE 10 minute Content Marketing Analysis for your website!